
We spent the last two days at the Saudi Film Festival, and it was a great experience. We didn’t go with a booth or a big setup—just us, a couple of days to explore, watch films, and meet people from the industry. And honestly, that was more than enough.
The vibe was relaxed but full of energy. A lot of familiar names were there—NEOM, AlUla, Saudi Broadcasting Authority, and other key players in the media scene. It was nice to see how much the local industry is growing and how seriously people are taking storytelling now, whether it’s for cinema, TV, or digital content.
We watched some interesting films, and more importantly, had some really good conversations. We met people from production houses, distribution companies, and government entities, and spent a lot of time talking about where the market is heading. There is definitely a strong push toward more local stories, told in new ways—and a real hunger for high-quality content that feels authentic but can also travel globally.
Distribution was a big topic. A lot of people are trying to figure out the best way to get Saudi content out to the world. We shared our own experience with documentary production and working across different countries, and found a lot of common ground. Everyone’s looking to collaborate, and it feels like the right time to be part of that.
We also talked about future projects, what people are looking for in partnerships, and how companies like ours—Stock Stop—can add value not just through production, but also by shaping stories from the ground up. We didn’t come in with a pitch, but we left with a few new ideas and potential collaborations we’re really excited about.
All in all, it was a refreshing two days. We met good people, had honest conversations, and left feeling inspired. The Saudi film scene is definitely moving—and we are glad to be part of it.